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🎬 They talked. And it's (almost) real.

3 min

On 30 Mar 2025 by Frédérique Josse

🎬 They talked. And it's (almost) real.

The article in a nutshell

Their names are City Ride Pro, DJ Controller Max and Ocean Ride. They've been to weddings, mountain passes, overgrown gardens and wild parties, and for once, they're doing the talking.

Summary

1

-Â đŸŽ„ The campaign that gives objects a voice

đŸŽ„ The campaign that gives objects a voice

campagne paddle

This summer, Lokki launches its first real video campaign, with a simple idea:

👉 give objects a voice to better defend pro rental.

extrait vidéo noto paddleIn these mini-films, our objects tell the story of their rental life

đŸȘš The chainsaw that cuts cleanly (minus the fingers)

đŸšČ Bikes that ride light

🎧 The bug-free mixer

đŸ§˜â€â™€ïžLe paddle zen, but well accompanied

An embodied campaign, funny and useful

extrait vidéo noto vélo

This project, imagined with Axa Climate and Les Fabricants, relies on humor and personification, to symbolize the love of renters for their objects and the ease that this creates for the end user, when they come to rent.

✅ Why rent pro, it's better?

Capture d’écran 2025-07-30 Ă  16.07.43.png

Renting is not a plan B. It's a real choice for comfort, freedom and common sense.

At Lokki, we work with professional renters all over France. What's the difference?

Items in perfect condition

Every bike, sound system, paddle or drill is serviced, checked and adjusted before each rental. No unpleasant surprises, no bugs.

Human support

Our renters are professionals and enthusiasts. They take the time to explain everything, advise you and reassure you. And that's priceless (but it changes everything).

Extra services

Most rental companies offer home delivery, pick-up if there's the slightest problem, integrated insurance - in short, peace of mind.

Quality items

No, you won't be renting your neighbor Jean-Mi's 80s drill. And your paddle won't have a hole in it as soon as you put it in the water. Your bike will be state-of-the-art and won't go haywire the first time you ride it.

Pro rental, the new consumer reflex!

Capture d’écran 2025-07-30 Ă  16.08.32.png

And what if pro rental became the natural reflex for all those one-off needs? There's no need to buy what you can rent for much less. No storage, no mental burden!

In short, this summer you'll (hopefully) be seeing our videos everywhere, always with our signature:Lokki. Rent with a clear head.

📣 The floor is yours... but especially yours

So: 👀 What if you stopped buying stuff you use twice?

What if you tried pro rental, the real thing?

What if this summer, you set off to discover France by bike with our super renters?

👉 Discover the campaign here👉 And explore all our superb pampered items on Lokki.Rent!

More info on leisure activities? Follow us on Insta

More info on leisure activities? Follow us on Insta

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About Frédérique Josse

Every day, I try to understand how tourism is evolving. I write about sustainable tourism, the outdoors and the circular economy.
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